Under the influence of the romantic, elegant and individualized European and American cultures, it exudes elegance and grace of classical life in Europe and the United States, giving women unique insights into urban life, family work and leisure, drawing on European and American attitudes toward dress style, integrating self-innovation ideas, COTIPOEM is a designer brand temperament poetry culture. A concise, natural and healthy interpretation of the classic new life, so that grade life at your fingertips, sketched out only belong to COTIPOEM Costello urban women's self-confidence and noble quality, reflecting the comfort, fashion, personality and light luxury style.
COTIPOEM Costi adapt to the fashion trends to meet the needs of women in the era of urban and rural, on the basis of eternal black and white colors added to the popular colors of the season, so that the charm of the release again, sincerely appreciate each and every one unique customer, together Enjoy sprouting fashion fun.
A brand style:
To fashion, elegant, comfortable and unique personality as the design concept, advocating a harmonious culture, advocating simple and casual. Innovative design ideas. Pay attention to detail and classic ornate tailoring New interpretation of the extremely delicate female beauty, Modern young look. Highlight the elegant taste and artistic qualities.
Second, the target consumer group age positioning:
Heart age: 20-30 years of age Physiological age: 25-45 years old
Positioning publicity image: 25-40-year-old independent confident urban fashion women.
Three. Target customers
Dedicated to the pursuit of exquisite life and unique taste, fashion, elegant, confident urban beauty. Emphasizing the unique style of urban women, both gentle and individual, co-exist with a keen sense of fashion. Tailored to meet the needs of women dress on different occasions, fashion-oriented women, whether at work, go out for appointments or go to the ball, can COTIPOEM COTEO to find the most suitable clothing.
Four. Product Features Overview:
Simple atmosphere of the brand image / Price positioning / style trendy fashion / choose with multiple
project | Positioning |
Customer groups | The pursuit of fashion, personality and success of women |
Age positioning | 25-40 years old |
Product mainstream price | 300-1699 yuan |
style | Fashionable. City. Simple. Exquisite |
size | S, M, L, XL, XXL |
Main color system | Black, white, gray, popular color |
Jersey Fabric,Cotton Jersey Fabric,Jersey Knit Fabric,Single Jersey Fabric
Suzhou Zhiqin Textile CO.LTD , https://www.zhiqintextile.com