In 2015, the real economy was the worst. The catastrophic off-store boom was stunned and staged. Life watched as e-commerce set a sales volume of 90 billion yuan in Singles' Day. Entrepreneurs can only knock down their teeth and swallow their belly. With the rise of e-commerce providers, the traditional physical stores have been in a doldrums, and the traditional entity stores in various trades and industries have been on the rise. These phenomena all seem to convey the bad news that "the traditional store is dying." The HS in 2015, an average day to open a store speed, just over a year opened more than 200 new stores. According to the latest news, HS will launch 2,000 stores plans from 2016 to achieve the new retail entity business. Why HS's "New Entity" Business Model Successfully Counter-Strikes Traditional Entities? Traditional Entrepreneurs' Self-Grave For many people, the distance the thumbs walk around the phone screen may be more than the distance traveled by both feet. No one to calculate how many customers it takes away the traditional physical store - watching the mobile phone client is full of shopping APP, e-commerce shopping cart always put dissatisfaction with the product, you will also remember the recent visit with friends and the entity What is the address of the store? This is a thousands of products by a small screen a clean sweep of the era, the pace of the fingers to replace shopping, courier removed from the wheel when shopping, the human race for thousands of years Business is being called a "business electricity" change. Why traditional store overnight seems to be e-commerce collapse? Lost in the path of death, and eventually to death. One of the reasons is the channel profiteering. Commodity circulation increases in all aspects. Generally, the traditional retail industry uses a hierarchical distribution system for channel construction. From brand owners, agents at all levels, distributors, and finally to retailers, after several layers of profit increases, the final product price will be several times higher than the ex-factory price and even several ten times. At the same time, the cost of renting, utility bills and other costs, coupled with the costly physical operation of physical stores, has been passed on to consumers. The price in the traditional retail industry has been soaring. Followed by the traditional location of the store to determine the phenomenon of commodity prices, abound. For example, the same piece of clothing at a cost of 100 yuan may be sold for 300 yuan in an ordinary store, and may be sold for 600 yuan in shopping malls such as weaving. Finally, businesses like to play digital games. A clothing brand stores, down jacket price 1399. When entering the store, the salesperson told you "Sir, we shop now engage in activities to buy over 1000 to send 300." This is actually flicker, it makes sense? Why not step 699 in place? When consumers experience these painful traditions After the store purchase experience, e-commerce to low prices, rapid iteration of the product appearance and other new appearances, is sought after become a matter of course. Traditional businesses in all trades and professions, have long-suffering, coupled with the impact of e-commerce, death is a matter sooner or later. To find a way out there is only one way to go, the new economy serves the industry. It is divided into two types: one is to do the Internet and the other is to do business that is not affected by the Internet. For example, HS is to take the new real economy from the Internet impact. Menacing new business entities Last year, all walks of life traditional physical stores are in a cold winter downturn, a retail store called HS is particularly dazzling. Since entering the Chinese market, HS at affordable prices to enjoy the highest quality Nordic fashion design rich products, so that Chinese consumers feel incredible, more crucially, through the most optimized resource integration, consumers only pay Equivalent to the cost of the cost can be obtained, which attracted great attention. And, instead of just selling products, HS incorporates the Nordic philosophy of life into products that allow customers to experience the true meaning of fashion while experiencing it. With the excessive penetration of commercialization, the heavy weight of traditional retail is losing more and more the advantages of the functional era of the industry, consumer tastes are constantly changing, bloated old business model is simply difficult to digest the ever-changing trend, slowly Will be abandoned by the new era. On the contrary, insist on physical stores also sell "high quality, low price" creative product stores, so that consumers experience the fun of offline shopping, do not have to spend time collecting the entire network, do not have to wait for long delivery, to avoid the existence of electricity suppliers All kinds of inconvenience, you can buy cheap and like things, how such an entity will not hot it? Call HS Tel: HS call Tel:
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