Orinnon new crystal secret underwear shiny debut Shenzhen underwear show

May 21-23, 2011, Aoling Lin underwear brands participated in the 6th Shenzhen International Brand Underwear Exhibition and 2011 'China International Underwear Cultural Week!' Aoling Lin Underwear Group's new youth underwear brand - CRYSTALSECRET (Crystal Secret), with a sweet cake shape, a unique pink show to become the show dazzling scenery. With this exhibition, Olivia Lennon year preparations for the new fashion brand - CS crystal secret Korean fashion underwear, officially opened the investment curtain, the National Listing in August!

奥丽侬内衣-OLENO

Guangdong Aolingun underwear Group Co., Ltd. He Bingxiang chairman

Olivia as one of China's lingerie group giants, based in China for more than 22 years, owns five underwear company, the three major underwear production base; brand family including "oleno Olly Lennon", "skandy Zi Lanti" , "Magifit Meizhi Ting", "belit times Li Ting", "oleno gold makeup", "tobarbe rabbit Barbie", "shiya Shi Ya", etc., more than 3000 outlets.

Crystal Secret Low risk, high profitability Confidence:

- Leveraging the "Orion Lennon single-store sales over one million yuan," the ability to copy the terminal store!

According to the official direction of the relevant brands Orrinnon Group, the current 80,90 after the current consumer has become the main force, spending power surge, while people over the age of 36 spending power and consumer desire gradually weakened. Only change with the trend, innovative marketing brand, have the potential for sustainable development! Only to meet the needs of 80,90 after the product, with fast sales ability! Who can seize the next 5 years the main consumer army, who is Market winner!

In order to attract these five to 10 years the main force of consumption, CS crystal secret brand precise locking young consumer groups, in addition to targeted "youth, fashion," differentiated brand positioning, young people like to do underwear; also set up Independent marketing team, transferred to the Group experienced marketing elite as the sales backing; Group's three major underwear production base as a strong guarantee of supply, and will leveraging the Group's successful marketing of multiple brands (more than 3,000 stores Profit example), quickly copy the profit store.

Meanwhile, in order to enhance the "hematopoietic function" of continuous profit making of CS Crystal secret store, the Orleans Group Huangpu Training Elite College has developed different courses for different stages of store growth, covering various aspects such as retail management, service standardization, store management, sales promotion And so on, regardless of the terminal is a new shop, open big shop or shop, the shop itself has a "hematopoietic" function, life-long use. Coupled with the company's software and hardware support and support, I believe that the terminal can quickly become the largest local sales, the fastest return of underwear shops.

The next three years, the Ornin Group also plans to invest 30 million yuan for the CS crystal secret brand advertising, through television, newspapers, subway, newspapers, outdoor advertising, Internet and other media for all-round promotion, surpassing competitors, five Years to build it into one of the leading brands of youth fashion underwear.

OL Lennon pushing the new brand, focusing on the main force of 80-90 consumer!

It is understood that the future of CS (Crystal Secret) stores will be built into a stylish concept of "underwear House" concept store, creating a new model of sales of underwear, different from the existing domestic underwear store conventional mode of operation, commercial taste reduced, cute, Home warmth stronger.

In addition to conventional underwear combination of goods, as well as home wear, sportswear, etc., fit 80 and 90 after the unique personality, the girl from the age of 10 development needs of all stages of underwear, cute clothing, will be presented in the lingerie house, through the Underwear Story truly shows the consumer groups CS future life style and unique personality.

So intimate design, consider, believe that the future "CS underwear house" will be able to adapt and lead the consumer demand for the younger generation, especially after the 80-90 consumer forces brought a wave of lovers hand in hand.

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